Veille Textile

Nike gives iconic Air Max sneakers a tech makeover

When Nike launched its Air Max 1 trainer in the late eighties it was something of a footwear phenomenon. The technology was novel, the soles had visible air, the colour ways were modern and cool, it was an innovation that prompted the footwear giant to even greater star status. The Air Max 1 has since become a footwear staple, worn by many an athlete and fashionista ever since it debuted. But while widely acknowledged as one of the greatest icon sneakers of all time, it's not unfair to say technology…


fashionunited.uk